Analytics

Our in-house media analytics team use cutting-edge data blending and visualisation tools to view all your media holistically, drawing data from every source to give you the true picture of your advertising spend. Develop a bespoke measurement framework for your business with:

 Big data blending with cutting-edge tools

 Visualisation and Dashboards

 Make data-driven decisions about your ad spend

 360 view of campaign performance

 Smarter omni-channel attribution

 Calculate the true ROI of your campaigns

Measuring TV and Digital Media together helps our clients get the true picture of their media spend, allowing for continuous optimisation and using cross-channel learnings to build on success.

Over time, we’re able to build a deep understanding of how each of our clients’ sales funnels truly work – which channels are working and at which point of the user journey. That means we can focus on delivering the right messages to the right audiences at the right time, and with the right measurement.

We use cutting-edge software tools, including Tableau and Pentaho to create bespoke data visualisations for our clients, giving you the actionable data you need, when you need it.

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